Only 2 installers per major market. Most metros are still open · 90 qualified permanent lighting leads in 90 days, or we work free
THE HALO CREST MARKETING + GROWTH FOR PERMANENT-LIGHTING PROS HOMEOWNER INSTALLER "Hi — interested in a quote." — HOMEOWNER "Got it — Tuesday 2pm?" — INSTALLER
For permanent & holiday lighting installers

Get 90 qualified
permanent lighting leads
in 90 days.

We help permanent lighting installers book more high-ticket installs without relying on Facebook groups, referrals, or slow seasons.

  • Exclusive leads — no shared territories
  • Homeowners pre-screened before they hit your phone
  • Built only for permanent lighting installers
  • 90 qualified permanent lighting leads in 90 days — or we work free
Last 90 Days · Across Installers Running The System
312
Qualified permanent lighting leads
booked across our installers
$1.8M+
In quoted installs
90-day pipeline value
$4,700
Average install value
per booked job
38%
Average close rate
after pre-qualification

Illustrative Numbers reflect aggregated results across installers running the system — your market and capacity will be sized in your forecast.

Why most lighting companies stay stuck
Referrals dry up every time the season turns or one big client moves on.
Facebook leads waste time — half are renters, half ghost after the first text.
Homeowners ghost estimates a week later — no follow-up system, no recovery.
Slow seasons kill cash flow. Crews sit idle. Trucks burn fuel. Payroll keeps coming.
Unpredictable monthly revenue — you never know if next month is $80k or $8k.
You never know where next month's installs come from. You hope. That's the plan.
We built Halo Crest to fix that.
A done-for-you lead engine that books qualified permanent lighting leads directly to your calendar — every week, every month, regardless of season.
The offer, in one number
0
qualified permanent lighting leads. 90 days. So your crew never has a dead week.
Backed by the 90-Day Pipeline Guarantee — or we work free
01 / Filtered
Pre-screened, not pre-shopped.
6-point qualification filter: homeowner status, install area, $5k+ budget, timeline, decision-maker, intent. Tire-kickers don't make it through.
02 / Exclusive
Yours alone. Contractually.
Never resold. Never shared. We won't take on a direct competitor in your protected ZIPs while you're a client. Full stop.
03 / Booked
Direct to your calendar.
Confirmed homeowner consults drop straight onto your Cal.com or Google Calendar. You show up. You quote. You close.
Check My Territory Availability
How a lead gets to you

From homeowner search to booked estimate in four steps.

No black box. No "trust us." Here's exactly how a homeowner in your service area ends up on your calendar.

1

We build year-round demand

Hyper-local Meta + Google ads in your protected ZIPs — with messaging that pivots seasonally. Holiday in Q4, security & architectural in winter, outdoor entertainment in spring. We don't fight seasonality. We move with it.

2

We pre-qualify

Every inquiry runs through a 6-point filter: homeowner status, install area, $5k+ budget, timeline, decision-maker, intent. Tire-kickers don't make it through.

3

Exclusive to you

Every qualified lead is contractually yours. Never resold. Never shared. We won't take on a direct local competitor in your protected ZIPs.

4

Booked direct

Confirmed homeowner consults drop onto your Cal.com or Google Calendar. You show up to a pre-warmed prospect. You quote. You close the install.

What you get — built and live in 14 days.

No service menu. No "we'll see what works." Every tier ships with the full operating system, plugged in and running before week three.

Paid ads setup & daily management (Meta + Google)
Custom landing pages built & hosted
Pre-qualification system filtering every lead
Automated SMS + email follow-up sequences
Direct-to-calendar appointment booking
ZIP-exclusive territory protection
CRM pipeline tracking with mobile access
Weekly performance reporting
Install opportunity forecasting
AI Inbox Reactivation — scans Gmail, WhatsApp & SMS for dead estimates
Past-customer upsell campaigns (12-mo anniversary, seasonal)
!
We only work with 2 installers per major market. Once your territory is taken, we don't onboard direct competitors nearby. Most metros are still open — but not all.
Included · AI Inbox Reactivation

Every installer is sitting on $50k+ of dead pipeline
they forgot about.

Old estimates that ghosted. Past customers ready for an upsell. Conversations that died in your inbox 8 months ago. Our AI scans your Gmail, WhatsApp, and SMS — finds every recoverable opportunity — and relaunches them with personalized outreach, in your voice, automatically.

AI · Inbox Reactivation SCANNING · LAST 18 MO
Gmail · Outlook WhatsApp Business SMS / iMessage
8 mo ago · Quoted $14,200 · No response
John D. — Plano, TX EMAIL
"Hi John, hope the new shop's been busy. We're running early-fall installs in Plano and wanted to circle back…" DRAFT READY
11 mo ago · Inquiry · Never quoted
Patel Family — Frisco, TX
"Hi! You reached out last fall about permanent lights — we have one install slot left in Frisco this month if you'd like a quote…" DRAFT READY
Past install · 12 mo anniversary
Sandra M. — McKinney, TX SMS
"Hey Sandra — quick check-in. Your install hits 12 months next week. Want to schedule a complimentary inspection + see new color modes?" DRAFT READY

What it typically uncovers in week one.

47
Ghosted estimates ready for re-engagement
$32k
In recoverable pipeline value (average per shop)
8
Booked estimates from past inbox conversations in month one
3 hrs
Of your time saved per week — AI drafts, you approve
The Cockpit

Watch the system working for you.

A lead comes in. Automation fires. The calendar fills. You see it all on your phone, on the truck, while you're on a job. This is what gets built and live during your 14-day setup.

Pipeline · Live
New Inquiry 3
Hot
Tracy R.
Plano, TX · $14k est.
Warm
Mike L.
McKinney, TX · $9k est.
Warm
Jordan K.
Frisco, TX · $11k est.
Site Visit 2
Warm
Sandra M.
Tue 2pm · $18k est.
Warm
Greg P.
Thu 10am · $7k est.
Quote Sent 2
Hot
Patel Family
Quote $22,400
Hot
D. Carter
Quote $13,800
Install Booked 1
Won
Reeves Residence
Apr 4 · $16,200
Missed call from Patrick H. — auto-text fired in 28 seconds SMS nurture day 3 sent to 4 leads Review request triggered after Reeves install
The Receipts

Real numbers from installers running this system.

Example
23
booked permanent lighting estimates in 31 days of launch.
Dallas–Fort Worth · $4,700 avg install
Example
$118k
in generated pipeline value across 90 days of campaign.
Atlanta metro · 25 booked estimates
Example
$62
cost-per-booked-estimate after switching off Angi & HomeAdvisor.
Phoenix · down from $340 in 4 months
Example

I was buying $300 Angi leads that went nowhere. Three weeks after launch, my phone was ringing with homeowners who had already looked up prices and were ready to schedule. Closed two five-figure jobs in month one and stopped buying shared leads completely.

Owner · Permanent lighting installer · TX · $1.2M shop

Transparent Pricing

Half the price of the agencies trying to sell you half the system.

No hidden retainers. No quote-on-call gatekeeping. The price is on this page. Pick the tier that matches your revenue band and start filling your calendar.

Spark
For $300k–$1M shops one bad winter away from cutting crew.
$999 / month
+ one-time setup starting at $497
  • Meta + Google Ads management
  • GoHighLevel CRM, white-labeled
  • Custom lead-tracking dashboard
  • Unlimited SMS + email automations
  • Missed-call-text-back
  • Bi-weekly progress calls
  • ZIP code exclusivity (up to 50 ZIPs)
Start with Spark
Apex
For multi-crew operations that can't afford another dead winter.
$1,749 / month
+ one-time setup starting at $497
  • Everything in Spark + Surge
  • Custom landing pages built & hosted
  • Ongoing site maintenance + copy updates
  • Two SEO blog posts per month
  • Advanced backlink building
  • Holiday + Christmas seasonal campaigns
Scale with Apex

$1,000/mo minimum ad spend is paid directly by you to Meta and Google for full transparency. We never markup your media. Month-to-month after an initial 90-day commitment that aligns with the guarantee window.

The cost of waiting

What another 90 days of "let me think about it" actually costs you.

If your pipeline is already tightening, doing nothing isn't free. Here's the math on a quarter you can't afford to lose.

8 weeks
of payroll you'll cover from savings instead of booked installs.
$15–30k
in shared-lead spend that funded Angi & HomeAdvisor's quarter — not yours.
60+
booked estimates that will never make it onto your calendar.
2–3
install crews you might have to let go before spring shows up.
12 weeks
of market share your local competitor takes while you're deciding.
homeowners on your block who'll never call you because somebody else got there first.
The Promise

The 90-Day Pipeline Guarantee.

If we don't generate 90 qualified permanent lighting leads in your first 90 days, we continue working for free until we do. No fine print. No exceptions. No "but actually." If we get the fit wrong, we eat it.

Qualified means: a homeowner inside your protected ZIPs with a project budget of $5,000+, contacted within 5 minutes of inquiry, who has scheduled or confirmed an on-site consultation. The definition is on paper so we never argue about it later.

Questions before you book

What most installers ask before booking.

How fast will I see qualified leads?

Setup takes 14 days. Once your campaigns go live, first qualified leads typically hit your calendar within 48 hours. Most installers book their first 5 estimates inside week one of going live. The 90-day guarantee measures from campaign launch date — not contract start — so you're never penalized for our setup time.

What if I don't hit 90 qualified leads in 90 days?

We keep working — free — until you do. No new invoices. No upsells. No "but actually." If we get the fit wrong, we eat it. Period.

Is ad spend included in the monthly fee?

No. Ad spend is paid directly by you to Meta and Google for full transparency — we never mark up your media. The required minimum is $1,000/mo. Everything our agency does — creative, management, optimization, reporting — is included in the monthly fee on this page.

Do you work with my competitors?

Never. Every client gets ZIP-code exclusivity. We will not take on a direct local competitor in your protected area while you're a client. We work with a maximum of 2 installers per major market.

How long is the setup?

14 days from onboarding call to live campaigns. Setup covers CRM build, pipeline configuration, ad account launch, tracking installation, automation buildout, and the first round of creative.

Does this work for Christmas / holiday lighting?

Yes. Our Apex tier includes seasonal campaign builds for holiday installers. We build the Q4 push ahead of time so it's already live when demand spikes — and we keep your calendar booked through winter with security and architectural lighting messaging.

Check if your territory
is still available.

A 45-minute Territory Review. We pull your ZIPs, your install capacity, your current numbers — and send you a real 90-day lead forecast for your market. You walk away with a number you can plan crew and payroll against. Work with us or don't. No pitch deck. No pressure.

Claim your territory

90 seconds. We check ZIP availability in your market and send a 90-day lead forecast within one business day.

No spam · No list · 2 installers per major market

We received your details — we'll be in touch within one business day to schedule your strategy call. Check your inbox for a confirmation.
Prefer to skip the form? (555) 000-0000 · [email protected]

Only a limited number of ZIPs available per month · Currently accepting new installers in the US

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